©Animation "Less is More": 36h dans le Haut Val de Bagnes|Raphaël Surmont

FEEL

The magic of nature, at once sublime and fragile, awakens all your senses, turning you into a player in its preservation, alongside the destination of Verbier-Val de Bagnes, its inhabitants and its partners.

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©Bouquetin Fionnay|Raphaël Surmont

At the heart of an ecosystem as rich and generous as that of the Verbier-Val de Bagnes destination, it’s not unusual for you to have your breath taken away by an impromptu encounter with the local flora and fauna (unless it’s the difference in altitude?) or stand speechless before a spectacular view at sunrise.

Here, your greatest adventures mingle with exceptional biodiversity and living traditions, in a subtle and precious balance that we are committed to preserving.

Committed, together with the Val de Bagnes municipality, to an approach of environmental, economic and social responsibility, we are jointly pursuing the following objectives:

  • Providing guests with high-quality, innovative and inspiring tourist experiences throughout the year
  • Privileging the quality of life of local residents and promoting the local economy while preserving environmental and landscape qualities, as well as our biodiversity.

At Verbier Tourism, we are committed, through concrete actions, to caring for our environment in a sustainable way and to responding to customer demand. This portal is a first step in raising awareness of sustainability by offering visibility to the organisations involved.

A number of actions are underway and will be pursued as part of Verbier Tourisme’s marketing strategy, as well as the Tourism Master Plan with the vision of “becoming a benchmark 4-season sustainable tourism mountain destination”.

Welcome to our world of tourist decoration, where art meets sustainability to create memorable experiences that respect the environment.

To beautify our communal territory, Verbier Tourisme is collaborating with Design Floral, a local company renowned for its expertise and creativity. Faustine, a talented florist, decorator and plant designer, deploys her imagination to create unique works, while Jacko, a talented jack-of-all-trades, combines his skills in landscaping, civil engineering and carpentry to sublimate each location with finesse.

Design Floral is committed to working with local artists and craftsmen. With sustainability in mind, they favour the use of Swiss products, thereby promoting the local economy. But their commitment goes beyond simply selecting materials. They give waste a second life by transforming it into original works of art, minimising their impact on the environment.

Adopting an up-cycling approach, Design Floral cleverly reuses old decorations to create new installations. The lights used to embellish the leisure park’s ice rink, mostly salvaged from old public decorations, are a case in point, demonstrating their commitment to waste reduction.

Each new creation is designed to be reusable and modular, offering flexibility that adapts to the seasons and the changing needs of our area. For example, for the winter of 2023-24, Design Floral has come up with ornaments inspired by the compass rose for the fir trees, adding a poetic and elegant touch to our outdoor spaces, while promoting the reuse and transformation of materials.

Thanks to Design Floral’s expertise, each tourist decoration project becomes a real work of art and is a testament to our commitment to sustainability.

Verbier Tourisme has deployed “Rangers”, true guardians of nature, to roam the region and work in the field during the summer period. Their mission is to raise visitors’ awareness of the need to live in harmony with our natural environment, while assessing the environmental impact of tourism in our region. As part of the Val de Bagnes tourism development programme, the Rangers play a crucial role in raising awareness among tourists and visitors of the need to respect nature.

As part of this mission, the Rangers provide valuable information about the area, highlighting the importance of preserving our natural resources and ecosystem. Their presence on the ground helps to improve the management of popular tourist areas, particularly in mountain pastures and protected areas.

The Rangers’ approach is distinguished by its human aspect, favouring direct contact to raise visitors’ awareness. They are there to call visitors to order or inform them about environmentally friendly behaviour. The difficulties encountered, such as unauthorised camping, damage caused by vehicles or mountain bikes leaving the roads and paths, or incivilities in terms of rubbish and unauthorised fires for barbecues, underline the importance of their presence on the ground to protect our natural heritage.

Through their action, the Rangers embody the commitment of Verbier Tourisme and the Commune of Val de Bagnes to respect for the environment and sustainability, thus helping to preserve the beauty of our territory for future generations.

Recognised by various labels such as “Cité de l’énergie” and “Commune en santé”, the Val de Bagnes municipality is committed to sustainable development. With the appointment of a sustainability delegate, a number of initiatives are being developed in the area, such as an “energithèque” for greater energy efficiency, reusable crockery at events, and various incentive grants for citizens.

The Val de Bagnes commune is committed to sustainability.

The Le Châble – Vebrier cable car line has been part of the Swiss public transport network since December 2021. In practical terms, this means that its timetables have been extended from 5.15am to 10.50pm, Monday to Sunday! What’s more, SBB half-fare or general season tickets are recognised and valid for this section.